You can say it more than a rumor that Amazon is developing its own Android-powered smartphone. Accordingly to undisclosed sources, Amazon is closely working with a China based electronics manufacturing company Foxconn (Hon Hai Precision Industry Co., Ltd) to build the device. Amazon has also acquired patens to wireless technology to keep itself away from any lawsuit. Analysts believe that Amazon’s smartphone will further intensify the smartphone race.
Amazon is an American multinational e-commerce company and globally popular for carrying a wide array of digital books, movies and music. Rumors suggest the Amazon’s ambitious smartphone will up against iPhone 5 that is yet to be released by Apple Inc.
So, does it make any sense for Amazon trying to enter smartphone market? Well, it makes. Amazon has tasted the success in mobile market through Kindle tablet PCs, which run on customized Android and now the company is supposed to do the same for its smartphone. Amazon’s smartphone will also help the company to have its own channel for distributing their digital media products. The market of smartphone is getting overcrowded day by day and the strong entry by Amazon would force Apple, Google, and Samsung to continuously innovate their products.